All Day Kitchens

Tools and Skills: Marketing, Graphic Design, Content Creation, Illustrator, Photoshop, Lightroom, Canva, Procreate App

About this Project

All Day Kitchens is a distributed restaurant platform that allows restaurants to expand their delivery radius without compromising food quality. As a Strategy and Operations intern and a part-time Consultant Designer, I worked closely with the Marketing team to create content for in-store display, customer distribution, and social media.

MARKETING COLLATERAL

Marketing collateral consisted of signage, decals, flyers, bag sealers, post cards, business cards, and stickers. It was critical to incorporate All Day’s brand colors, shapes, and iconography to highlight its products so that the content was enticing but also easily recognizable.

SELECT SOCIAL MEDIA CONTENT

Social media was primarily used to showcase All Day’s products and to spotlight its restaurant partners. Here, brand assets were used more occasionally and subtly so as to create consistency across posts in a way that focused on the products rather than distracting from them.